Iloilo City, February 28, 2025 – Fifty ambitious startups and MSMEs from across Western Visayas gathered at the WVSU BINHI-TBI Building for the Seed2Sprout Startup Bootcamp—an event focused on learning, collaboration, and business growth. Entrepreneurs gained actionable strategies and expert insights to scale their businesses, embrace digital transformation, and navigate an evolving marketplace.

The event was made possible through the collaborative efforts of WVSU BINHI-TBI, UMWAD Western Visayas, PCCI-Iloilo, and Innovate Iloilo, driven by a shared vision to establish the region as a center of entrepreneurial excellence.

Empowering MSMEs Through AI & Digital Strategies

CCO Amrei Dizon sharing her expertise on AI and marketing

VCS was proud to take part in this initiative, with our Chief Creative Officer, Amrei Dizon, joining the esteemed lineup of industry experts along with her cohort 3 partners at the Asian Institute of Management Post Graduate Certificate in Business Management Consulting (AIM PGCBMC).

Amrei delivered an insightful session on “AI & Marketing Strategies: Revolutionizing MSME Growth,” where she shared practical tools for leveraging AI in customer engagement, data-driven decision-making, and cost-effective marketing strategies. She emphasized how AI-driven approaches can empower MSMEs to improve efficiency, maximize resources, and expand their reach in the digital economy.

Meet the AIM PGCBMC Cohort 3 Speakers at Seed2Sprout

The Seed2Sprout Startup Bootcamp featured a series of interactive sessions designed to equip MSMEs with practical strategies for growth and sustainability. Covering Authentic Leadership, Workplace Well-being, Tech-Enabled Platforms, Data-Driven Business Models, AI in Marketing Strategies, and Open-Source Enterprise Solutions, these discussions provided entrepreneurs with valuable insights to navigate today’s evolving business landscape.

A corporate governance advocate and Fellow at the Institute of Corporate Directors (ICD), Monching has over 35 years of experience in the pharmaceutical and corporate sectors. He shared insights on authentic leadership as a critical driver of business success, discussing how strong leadership fosters resilience, trust, and long-term growth for MSMEs navigating uncertainty.

A Certified Public Accountant and business consultant, Jo has two decades of experience in financial strategy, corporate leadership, and strategic planning. She emphasized the importance of workplace well-being, mindfulness, and mental resilience, highlighting how integrating wellness practices into business operations can improve productivity and foster sustainable growth.

A strategic consultant specializing in IT strategy, digital transformation, and risk management, Azer has over 20 years of experience helping organizations align technology with long-term business growth. He discussed the role of public-private collaborations in enhancing MSME operations, reducing inefficiencies, and future-proofing businesses in a rapidly evolving digital economy.

The Sector Head for Business Innovation & Startup at PCCI-Iloilo and Program Chairman of INSYNC, Jose has extensive experience in business model innovation and startup ecosystem development. He shared insights on leveraging data-driven strategies to enhance decision-making, optimize business performance, and create scalable, adaptable growth models for MSMEs in today’s competitive market.

A content strategist, creative entrepreneur, and AI advocate, Amrei has over 20 years of experience in marketing, digital transformation, and business consulting. She shared how AI-powered tools can revolutionize customer engagement, data-driven decision-making, and cost-effective marketing, helping MSMEs build scalable and efficient growth strategies.

An IT professional with 25 years of experience in digital transformation, Grace has led large-scale technology projects in banking, telecom, and real estate. She introduced open-source and enterprise solutions that enable MSMEs to streamline processes, reduce costs, and enhance scalability, ensuring long-term sustainability in a competitive business environment.

Creating Opportunities for Entrepreneurial Success

As we celebrate International Women’s Month, we recognize the incredible contributions of women entrepreneurs, mentors, and leaders who are driving change, inspiring resilience, and shaping the future of business and technology. Their vision and determination continue to break barriers, create opportunities, and fuel innovation across industries. From championing digital transformation to leading groundbreaking ventures, these women prove that they are empowered, innovative, and unstoppable.

Seed2Sprout is just the beginning. As businesses embrace digital transformation and new technologies, having strong communities, expert guidance, and the right tools is essential for long-term success.

CCO Amrei Dizon in a thoughtful discussion with AIM PGCBMC Cohort 3 Speakers

VCS remains committed to helping MSMEs and startups leverage AI, digital marketing, and automation—ensuring they don’t just survive but thrive in today’s fast-evolving business landscape. We look forward to enabling innovation, fostering collaboration, and championing sustainable growth for entrepreneurs across the region.

Vitalstrats Creative Solutions (VCS) is a creative agency based in Quezon City, Philippines.
VCS specializes in content marketing, advertising, and video production. We use strategic creativity to help our clients grow their brands.

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VCS at Seed2Sprout: Championing MSME Growth and Innovation

Empowering MSMEs Through AI & Digital Strategies

Meet the AIM PGCBMC Cohort 3 Speakers at Seed2Sprout

Creating Opportunities for Entrepreneurial Success