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MYKARTERO OWNER ARLENE PADUA MARTINEZ ON HER CONSISTENT COLLABORATIONS AND TRUST WITH VCS

A former president of the Philippine Marketing Association, Arlene Padua Martinez is the owner of MyKartero. She has worked with VCS on various projects since 2012, including projects for the Philippine Marketing Association, the World Mail Convention, the National Marketing Conference, the Agora Awards, a creative and engaging company video for MyKartero, and more.

The team is Arlene’s top of mind when it comes to creative materials. She has always trusted the quality of our work. VCS is also known for its commitment to innovation, as it continually works to stay ahead of the curve in terms of creative trends. With VCS, Arlene knows that she can always count on top-notch creative and design solutions for any project.

Arlene Padua Martinez
Owner, My Kartero
Former President, Philippine Marketing Association

Transcription: “I first heard about VCS way back 2012 to 2014 when they gait to the rebrand and logo of Philippine Marketing Association. I have to say that it was an easy decision for us, for the board, to choose the design of VCS at that time because it embodies the meaning of marketing and what the organization and association was -- the mission and vision of the association. It was moving forward, something that could propel any businesses, and that was the start when I found out about VCS or Vitalstrats. Of course, they joined organization, Philippine Marketing Association, I was able to work with Amrei with several major programs and project of the association. We did several on Strat Mark or the youth activities and the youth events. But more importantly, Amrei and team and VCS worked with us for two major projects: The National Marketing Conference, it's an annual event of the organization, and the Agora awards which is the much coveted awards in marketing in the Philippines. When we did the National Marketing Conference at that time, what impressed me with the product and creation of VCS is when we did the Game of Marketing. If you're a follower of Game of Thrones, you'll know that we took it on as a handle and theme for our national marketing conference way back 2017, and being the president at that time, I had a very vivid thought of what teaser I want for that particular conference. And I have to say that VCS was able to deliver more and beyond what I could have imagined. It brought to life the crown for the teaser and it was able to touch the hearts, tickle the minds of anyone who sees the video at that time so it was awesome. Then followed with the Agora awards of the same year where VCS handled all the creatives for the Agora Awards that stirs the awarding. And I was more than ecstatic with the results of the team, you know what they brought into the Philippine Marketing Association. Napakaganda, the visual, the auditory was more than amazing, it was awesome. So, anybody who ask for referrals from me or any reco for that matter that would require the services similar to what VCS was offering, VCS became top of my mind. Of course, having exposed to you guys, I just had to embrace you and ensure that the companies I have will be able to work with VCS. In 2014 when I had the privileged to present the Philippines and our company during the World Mail Convention in the Philippines, I had to tap Amrei and her team to create for us the teaser video of what the Philippines and the status of the Philippines, and of course the presentation I have with regards to the industry that I am in here in the Philippines. The 700, more than 700 delegates, international delegates commended the videos that I presented and said that was really really world-class. Hindi ako napahiya and I was very very delighted to have that experience at that time. Moving forward, of course, with the new organization and the new company that I was able to build, which is My Kartero, it goes without saying that I just had to engage with VCS again to prepare for our intro video so it was a brief company video which I started in 2019 and we're still using it now. Although, we have evolved. I have to say that any projects, any work, that I hand over to VCS and team, they were able to extract the meaning, the goal, the purpose, and the communication that you want to bring out for that particular project, they are able to deliver, perfectly deliver. So, 18 years? no wonder you reached the 18 years and I believe that you'll celebrate more every year in the next 50 years or so. And I'm delighted, and I'm very happy to have met Amrei and TJ, and even the members of your team who have been able to work with you guys and bring to life anything I have in mind. Walang mahirap pag VCS ang kausap. Congratulations Amrei and TJ for your 18 years and to everyone who is with the team, congratulations and I know you are with the right people and I know that you would grow more. Mabuhay ang VCS! Saludo ako sa inyo! Congratulations Amrei and TJ!”


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